Amina Bibi Rumjon is known for her expertise in contemporary marketing strategies. Apart from running her businesses, she is also a 'Mumpreneur' for the...
When talking about various marketing methods, people often times neglect everything that isn’t considered to be mainstream marketing. Different ads (TV, newspaper, online), billboards,...
Businesses operating in 2019 face a very different environment than those which began operating several years ago. Technology has drastically changed the way businesses...
In the era of digital, job roles are evolving. Increasing remote opportunities are allowing small businesses and start-ups better access to resources around the...
Consumer’s purchase patterns have evolved. Aligned with this, the marketing landscape has also altered. Even with tried and tested marketing methods that continue to...