GoHighLevel Expert Team specializes in building high-converting sales funnels, automations, CRM setups, and full marketing systems tailored to the needs of different businesses. We recently interviewed Cormac Reynolds, the founder of GHL Expert Team to know more about his entrepreneurial journey and how his vision is helping businesses achieve their goals.
Cormac, thank you for doing this. Kindly describe your journey as an Entrepreneur.
It’s been a wild, fulfilling ride. I started out in digital marketing over a decade ago, building my skillset in SEO, content strategy, and lead generation. But like many entrepreneurs, I quickly realised that scaling sustainably meant moving beyond hustle and into systems. That’s when I discovered GoHighLevel—and it completely changed the game. Since then, I’ve built GoHighLevel Expert Team into a trusted consultancy helping agencies and entrepreneurs automate, grow, and scale with confidence.
What was the inspiration behind launching GoHighLevel Expert?
Honestly, it was born out of frustration. I saw too many great businesses with even better ideas struggling because they were bogged down in repetitive tasks or using outdated tools. When I first started using GoHighLevel, I realised it had the power to completely transform how people run their businesses—if they knew how to use it properly. So, I built a team of real experts who could step in, take the tech off their hands, and build results-driven systems that scale.
How do you help businesses grow?
We focus on results. Whether it’s capturing more leads, automating follow-ups, or building high-converting funnels, everything we do ties back to ROI. We don’t just hand over software setups—we craft growth systems. That means optimizing your CRM, refining your sales workflows, integrating marketing tools, and making sure every customer touchpoint converts. We work with digital agencies, coaches, real estate pros, and local businesses—and no matter the niche, the goal is always the same: automate, convert, and grow.
How do you leverage automation for business growth?
Automation is our secret weapon. It allows our clients to scale without burnout. We use GoHighLevel to streamline lead capture, qualification, nurturing, and even post-sale follow-up. For example, imagine a real estate agent who has every lead instantly tagged, texted, and emailed within seconds of signing up—without lifting a finger. Or a coach who onboards new clients automatically with email sequences, surveys, and calendar links. That’s what we build. Automation lets you work smarter, not harder—and we make it easy.
Why is a high-converting sales funnel important for businesses? How do you achieve this for your clients?
A sales funnel is the engine room of modern business. Without one, you’re leaving money on the table. A great funnel doesn’t just sell—it educates, builds trust, and turns strangers into superfans. At GoHighLevel Expert Team, we don’t just slap together landing pages. We study your offer, target audience, and buyer psychology. Then we build every step—from opt-in to upsell—to maximize conversions. From smart copywriting to behavioral triggers and automated follow-ups, we make sure your funnel actually performs.
Any suggestions you would like to give to aspiring entrepreneurs?
Don’t wait for perfect. Just start. The biggest wins often come from messy, imperfect action. Focus on building systems early—it’ll save you months (if not years) of stress down the line. Find mentors who’ve done what you want to do. And remember: consistency beats talent when talent isn’t consistent. Stick with it, build smart, and don’t be afraid to automate what you hate.